Audience
A young, affluent audience that wants to discover what's new and unexpected in the business world.
ages 18-44
HHI of $100K+
Early adopters of new products and brands
Always seeking resources/products/tools to give them an edge
Q4 2024 Profiling Survey; User metadata via Lightdash, September 2024; GWI 2H 2023 (Q3 & Q4 waves) indexed to the average internet consumer