Morning Brew Insights
Imagine your target audience on your marketing team.
Morning Brew Inc. has a unique advantage in media simply by holding millions of loyal subscribers and viewers who legitimately trust us. It’s easy to claim to know your audience, to have a direct relationship with that audience, to be loved by that audience - at MB it’s very real.
And they are excited to tell us their opinions. What’s the key to every good relationship? Communication.
Our people crave an opportunity to chime in, contribute, help shape the industry and products around them. They want a seat at your table.
MB Insights is intended to give them that opportunity and simultaneously help your business with direct market feedback, leads and strategy to win.
Services
Market Research
Collect feedback and market intel within a defined industry we serve and an existing list of loyal Morning Brew Inc. subscribers
Audience Snapshot
Leverage insights from MBI’s vast repository of first party data, audience studies and behavioral statistics. We use that proprietary intel to create a snapshot of your highest value target audience that can be used to inform everything from marketing strategy to product development.
Calibration Survey
Optimize your next campaign before it even begins. This quick-turn preflight survey allows us to gather direct audience feedback about their current buying behaviors, needs and other signals that will inform creative and campaign strategy and maximize response.
Market Survey
Work with our insights team to deploy a tailored survey that is focused on a specific industry / vertical audience. Allowing you to take the pulse of a target market while generating leads in the process.
Segment Intelligence
Start with the right audience to maximize impact. Our insights team builds a custom segment using your criteria and our proprietary data, then deploys a tailored survey to gather intel from the exact customers you aim to convert.
Multi-Thread Intelligence
Winning insights often come from connecting the dots across multiple audiences, not just one. We run simultaneous surveys across segments, synthesize the findings, and deliver expert analysis with clear, actionable takeaways for your team.
Custom Research
Create a custom segment with our audience experts to run research that not only makes your marketing efforts more efficient but delivers leads.
The Breakroom
Access to our proprietary research panel of 100,000+ opt-in participants, as well as hands on partnership with our in-house insights team to conduct + analyze + action upon detailed research projects.
Breakroom Segment Intelligence
Leverage our deeply profiled, double opt-in insights panel, The Breakroom. We create a custom audience segment aligned to your exact criteria, then deploy a tailored survey to extract insights from the specific customers you’re looking to convert for upcoming launches and marketing efforts.
Breakroom Board Seat
Give your customers a seat at the table. The Board Seat program offers ongoing access to the most influential segments of our deeply profiled research panel, providing continuous feedback and insights aligned to your evolving priorities. It’s a bespoke Morning Brew panel, built just for you.
Insights Library
The Future of Car Buying: What Over 3k Consumers Told Us About the Auto Market
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Inside the Minds of Over 2,000 Business Decision-Makers: Burnout, Hiring Struggles, and the AI Paradox
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BREAKING: Young Adults Still Drink. Just Not the Way You Think.
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Let’s work together!
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