Audience
A highly influential, curious audience that is actively looking to grow their careers.
are manager+
plan to get a promotion/achieve a career milestone in the next 2 years
say they are motivated by the idea of continuous self-improvement
say they are always looking for resources, products, and new tools that give them an edge at work
Sources: MBI Insights Profiling Data via Alida, 2H 2024, 2025











