Edge-cutting business news. Deeply researched, off-kilter investigations into the business world.

Creator, producer, and host Dan Toomey takes viewers on a journey through some of the most unconventional and unexplored corners of work and culture. With Dan’s humorously investigative tone, Good Work tells stories that not only make people laugh but also teach actual business-y things.

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Audience

A young, diverse audience of influential superfans who keep coming back for information and entertainment.

1M+

YouTube subscribers

3.9M+

average monthly social impressions

1.6x

higher engagement than the competition*

77%

of the Morning Brew audience prefers comedy

Sources: Internal Morning Brew Analytics, December 2024; Q3 2023 Morning Brew Profiling Survey (n=1, 108); Listen First, Sept. 2023; Emplifi Engagements per post per 1K followers. *Competitors are Last Week Tonight, The Daily Show, NYT, Planet Money, Pardon My Take, Bloomberg Business.; Listenfirst (June 2022 [44.7k] vs June 2023 [455k])

Bridging business trends and comedy to explain the state of the world.

I’m not exaggerating when I say this is the most unexpectedly, inspirational video I’ve seen all year 🙌.
God I love this channel so much, one of my favorite channels on YouTube right now. It’s always high quality and engaging.
I LOVE this channel! I watch every second and don’t skip through like other channels’ videos.
I will share it with everyone. Everyone.
I would unironically buy a Good Work dictionary of business terms.
Immaculate. Belly-level laugh. Thank you for continuing to bless us!

I’m not exaggerating when I say this is the most unexpectedly, inspirational video I’ve seen all year 🙌.
God I love this channel so much, one of my favorite channels on YouTube right now. It’s always high quality and engaging.
I LOVE this channel! I watch every second and don’t skip through like other channels’ videos.
I will share it with everyone. Everyone.
I would unironically buy a Good Work dictionary of business terms.
Immaculate. Belly-level laugh. Thank you for continuing to bless us!

Opportunities

Learn how Good Work can work for you.

Video

Partners have the opportunity to seamlessly integrate into Dan’s totally unique take on the most interesting and unexplored business stories. With Good Work, you’re part of the story and can integrate throughout editorial content in a native, unique, designed-to-be-noticed way.

Social

Leverage Good Work’s unique voice and style to elevate your brand message. Dan and the Good Work team work with you to zero in on the best way to cut through with his audience, and we create fully custom social-first video to shift perception, capture attention, and get people talking.

Events

Dan and the Good Work team love being out in the world and on the hunt for the next big story. Together, we can bring Good Work to the stage to reinforce your brand messaging and engage audiences with storytelling and humor.